Social media can be a great tool for practices to reach out to patients, but staying in compliance with HIPAA is a major concern. A slip-up could make your practice look bad, but more importantly, it could put you in trouble with the law. It can be tempting for practices to avoid social media altogether, […]
Marketing Insights
With P3 Medical Marketing, we believe that in order to effectively market your medical or surgical practice online, you need a combination of factors—social media, search engine optimization (SEO), and a good marketing strategy. Our goal is to provide you with the insights you need to do that.
If you’re new to online marketing, it can seem complicated or confusing—that’s where we come in. We break down basic concepts about online marketing and SEO and give tips on how to improve your online marketing strategy. Whether you know a lot or a little about online marketing, we’ve got you covered!
How to Make Your Practice’s Website Stand Out from Your Competitors
As more and more practices realize the importance of having an online presence, simply having a website is no longer enough to make your practice stand out in the online community. You’re going to have to do more work than that if you want to stand out from your competitors. Take a look at what […]
8 Ways Your Practice Can Build Trust on Facebook
Facebook is a great place to connect and build relationships with both current and potential patients, with 2.93 billion monthly active users. It is the third most-visited website in the world, behind only Google and YouTube. However, simply having a Facebook page isn’t enough to build up trust among your audience–you need to post regularly, […]
Take Charge of Your Online Reviews: How to Be Proactive and Reactive
Online patient reviews are becoming increasingly popular, and it is important that your practice stays in the know about what is being said about you online. While a few negative reviews may not completely ruin the reputation of your practice, you shouldn’t just leave them alone either. These reviews can give you helpful insights into […]
How to Get Your Patients to Use Your Patient Portal
Patient portals can be a great convenience for both your patients and your office staff. They make it easy to keep track of important healthcare details without a paper trail, and for patients to take care of routine things like checking test results, requesting prescription refills, and updating their information. But even with those benefits, […]
Frequently Asked Questions About Search Engine Optimization (SEO)
Our clients often have questions about the basics of search engine optimization (SEO). We put together a list of some of the most common questions we get asked in an effort to answer some of the questions you may have. Of course, you can always feel free to contact us if you have any questions […]
13 Ways to Collect Feedback Online
Great musicians and public speakers can incorporate audience feedback on the fly to help shape their performance. For medical and surgical practices, the process looks rather different. Gathering feedback happens in a few ways: by providing an avenue for someone to share opinions, by actively asking for feedback, and by going out to find feedback […]
