The effects of the coronavirus became real for Dr. Jim Cahill, an orthopedic surgeon practicing in Hackensack, New Jersey. While managing his practice’s patient load as restrictions were being lifted, he contracted COVID-19 himself. In this episode, you’ll learn where reputation marketing fits in for practices, how it helps patients make better choices, and how to […]
The Paradigm Shift of Healthcare podcast is an interview show that discusses how healthcare’s changes impact stakeholders in health systems, insurance companies, technology companies, and the patient population.
With the pandemic putting the crunch on primary care, remote patient monitoring (RPM) offers a potential lifeline while meeting skyrocketing demand for at-home care. Drew Mayer, a partner with MediCorHealth, discusses how RPM can provide an additional revenue stream to keep the doors open with no upfront costs to the clinic. In this episode, you’ll […]
The level of service in medical device sales has shifted in major ways. Jim Chessie, Managing Partner at VB Enviro Care, identifies keys for sales reps to provide the highest level of service in today’s operating room as compared to previous years. In this episode, you’ll learn how the surgical team benefits when the rep […]
Danny Fell, senior strategist at Optum, is here to share volumes of research hot off the (virtual) press about consumer sentiment toward seeking medical treatment, and how it has changed over the course of the pandemic. Danny examines the challenges that happen when we assume all consumers are feeling and acting the same way about […]
We’re in an odd phase of the pandemic where we haven’t yet beat the disease, but businesses are begging for some semblance of normal life—and revenues. Michael, Scott, and Jared discuss the challenges that healthcare vendors are facing as marketing and sales indicators have become impossible to project. In this episode, you’ll learn how marketing […]
Karen Horgan, CEO of VAL Health, shares example after example of using behavioral economics in planning the patient experience. Those who study and apply this emerging field of study have the upper hand in changing outcomes. In this episode, you’ll learn how the tenets of this discipline are being used to influence behavior in both […]
A lot of work has to happen to shift the current “sick care” system to proactively promote wellness, but the data is now in our hands. Linda T. Hand, CEO of Prealize, shares the power and peril of predictive analytics when addressing flaws in the current delivery of care. In this episode, you’ll learn how […]