Marketing Insights
With P3 Medical Marketing, we believe that in order to effectively market your medical or surgical practice online, you need a combination of factors—social media, search engine optimization (SEO), and a good marketing strategy. Our goal is to provide you with the insights you need to do that.
If you’re new to online marketing, it can seem complicated or confusing—that’s where we come in. We break down basic concepts about online marketing and SEO and give tips on how to improve your online marketing strategy. Whether you know a lot or a little about online marketing, we’ve got you covered!
Improve Your Practice by Focusing on Staff Engagement
When we talk about improving your practice, often the focus is on the patient experience. While patient experience is a critical component of success, your staff plays an important role in the way that patients perceive your practice. If you want to improve patient engagement, it starts with staff engagement. You have to give your […]
Episode 52: Overcoming New Sales and Marketing Pressures
We’re in an odd phase of the pandemic where we haven’t yet beat the disease, but businesses are begging for some semblance of normal life—and revenues. Michael, Scott, and Jared discuss the challenges that healthcare vendors are facing as marketing and sales indicators have become impossible to project. In this episode, you’ll learn how marketing […]
How Training Helps Your Practice Adapt to Change
The way we approach healthcare is shifting, perhaps now more rapidly than ever before. Leadership and staff have to evolve along with the practice, or the practice as a whole may not adapt to change as smoothly. Training can help your practice adapt more quickly to change as it happens. Training can help your leadership […]
Episode 51: Laser-Focused On the Last Mile of Healthcare
Karen Horgan, CEO of VAL Health, shares example after example of using behavioral economics in planning the patient experience. Those who study and apply this emerging field of study have the upper hand in changing outcomes. In this episode, you’ll learn how the tenets of this discipline are being used to influence behavior in both […]
Embracing Health Tech to Navigate Change
So far, this year has thrown a lot of unexpected changes in the way of medical practices. COVID-19 has forced a lot of practices to pivot quickly and change a lot of their normal processes to accommodate new requirements and patient needs. Those that could not pivot quickly have had a harder time recovering. Since […]
Episode 50: Powering Proactive Healthcare
A lot of work has to happen to shift the current “sick care” system to proactively promote wellness, but the data is now in our hands. Linda T. Hand, CEO of Prealize, shares the power and peril of predictive analytics when addressing flaws in the current delivery of care. In this episode, you’ll learn how […]