As the old saying goes, you shouldn’t put all of your eggs in one basket. Likewise, you shouldn’t stick to just one marketing strategy for your practice, either. Incorporate different elements into your strategy for the best return on your investment. Below are 50 different ways you can market your practice, grouped by type of […]
Marketing Insights
With P3 Medical Marketing, we believe that in order to effectively market your medical or surgical practice online, you need a combination of factors—social media, search engine optimization (SEO), and a good marketing strategy. Our goal is to provide you with the insights you need to do that.
If you’re new to online marketing, it can seem complicated or confusing—that’s where we come in. We break down basic concepts about online marketing and SEO and give tips on how to improve your online marketing strategy. Whether you know a lot or a little about online marketing, we’ve got you covered!
Episode 61: Education Is the New Marketing
More than ever, patients need accurate health information that they can trust. We are facing the “double challenge” of millions of people’s health being affected by the pandemic, and millions being affected by putting off other types of care. In this episode, you’ll learn how to be proactive in providing patient education, how to level […]
Why You Should Continue Reputation Marketing Long-Term
Since the COVID-19 pandemic has swept our country, many practices have, understandably, sought out ways to cut back on their budgets. Often, marketing is one of the first things to be cut from the budget because it is not essential to the daily operations of the practice. As a marketing company, we could of course […]
Episode 60: Our Journey’s Next Step
When health tech companies work together with physicians to provide better communication and education for patients, it’s a win for everyone. As Michael, Scott, and Jared wrap season 3 and look ahead, they point out the most memorable ideas and mindset shifts they have discovered along the journey. In this episode, you’ll learn how patient […]
Episode 59: Medicine’s Virtual Next Step
How far can virtual reality take medicine? Dr. Peter Buecker, Chief Medical Officer at BehaVR, and Dr. Allyson Brooks, the Executive Medical Director Endowed Chair of Hoag Women’s Health Institute, are here to share their goal of making VR the standard for maternal education, emotional health, and support. In this episode, you’ll learn how VR is being used to […]
Episode 58: Mending Senior Care
Most people seem to agree that healthcare for seniors needs to be improved. Dr. Jay LaBine, chief medical officer at NaviHealth, is ready to answer the tough question, “How?” In this episode, you’ll learn about where higher quality of senior care needs to come from, how to demand more transparency for rehabilitative care, and the […]
Episode 57: Physicians Aren’t Resistant to Technology
Physicians historically have been some of the fastest adopters of new tech, according to Dr. Ray Costantini, CEO and co-founder of Bright.MD. What they resist is tech that doesn’t make their jobs easier. In this episode, you’ll learn about the new health tech adoption cycle, bringing better tools to clinicians, and long-term challenges that providers […]