Even if your practice is located in a small town, you are likely competing with other practices for patients. To really stay ahead of your competition, you have to be aware of what they are doing. Every business should do periodic competitor reviews, and medical practices are no exception. You might learn a few things […]
Your ultimate goal is to get the right patients to your practice, but how do you do that? What marketing strategy will get you the results you want? Do you use paid search, content marketing, or a combination of the two? We’ll break it down for you so you can create the marketing strategy that best fits your practice’s needs.
If you'd like further assistance in improving your practice's marketing strategy, we also offer free consultations. Request a consultation today!
Over the nearly 20 years that our company has existed, we’ve had clients come to us after working with other marketing companies. We’ve seen some great practice marketing strategies, and we’ve also seen some ill-advised marketing strategies. What’s the worst marketing advice we’ve ever heard? “Marketing a medical practice is just like marketing any other […]
As a physician, your goal is to treat patients and help them with their medical problems. When you have patients to care for, you probably aren’t thinking as much about the business aspect of your practice. However, in this changing medical landscape, it is more important than ever for physicians to be thinking about the […]
When you are busy running the day-to-day operations of your practice, it can be difficult to find the time to fit marketing into the equation. By adopting an efficient marketing plan, you can make your marketing efforts more efficient and effective. Download Slides Download Transcript Transcript Slide 1: Welcome Hi and welcome to today’s webinar: […]
Most orthopaedic practices are doing some type of online marketing, but many don’t know which, if any, of those methods are helpful. Learning to effectively measure your marketing strategies can help you streamline your marketing efforts. Download Slides Transcript Slide 1: Welcome Hi and welcome to today’s webinar, “How to Get the Most Out of Your […]
Marketing to patients is certainly helpful in growing your ambulatory surgical center, but marketing to doctors can also play a crucial role in your center’s success and growth. With the right marketing strategy, you can recruit more doctors to perform procedures at your ambulatory surgical center (ASC). In turn, this can help you expand your […]
When you hear the word “branding,” you probably think about companies that sell a product: a car manufacturer, a clothing retailer, an electronics company, and so on. Branding is certainly important to these types of businesses, but did you know that branding is just as important for a medical practice? Your practice is also a business, […]