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P3 Practice Marketing

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Podcast

The Paradigm Shift of Healthcare podcast is an interview show that discusses how healthcare’s changes impact stakeholders in health systems, insurance companies, technology companies, and the patient population.

Episode 65: Let’s Talk About the Bill

December 21, 2020 Last Modified: June 15, 2021

Most providers prefer to leave billing to someone else, but preparing for those awkward conversations can have a profound effect on the patient experience. In this episode, you’ll hear what providers should be communicating about billing, how to avoid common billing pitfalls, and simple ways to train your staff to address patient concerns early.  Engage […]

Episode 64: What Happens If Providers Don’t Embrace Digital?

December 9, 2020 Last Modified: June 15, 2021

A lot of provider organizations seem to be operating in fear or denial, but it turns out that they have some advantages over new entrants, according to Jason Lineen, SVP, Consulting Practice Leader at AVIA. In this episode, you’ll learn how innovation happens in smaller organizations, what types of digital transformation need to happen the most, and […]

Episode 63: Healthcare Leaders Have New Communication Priorities

December 3, 2020 Last Modified: December 3, 2020

Healthcare leaders can no longer afford to assume that communication is happening effectively. This might be why communications were a focus of the recent article in Becker’s Hospital Review titled 10 Areas of Focus For Health System CEOs, CFOs Heading Into 2021 that talked about best practices for organizational excellence, organizational culture, and accountability. In this episode, you’ll hear how […]

Episode 61: Education Is the New Marketing

November 18, 2020 Last Modified: November 18, 2020

More than ever, patients need accurate health information that they can trust. We are facing the “double challenge” of millions of people’s health being affected by the pandemic, and millions being affected by putting off other types of care. In this episode, you’ll learn how to be proactive in providing patient education, how to level […]

Episode 60: Our Journey’s Next Step

October 30, 2020 Last Modified: October 30, 2020

When health tech companies work together with physicians to provide better communication and education for patients, it’s a win for everyone. As Michael, Scott, and Jared wrap season 3 and look ahead, they point out the most memorable ideas and mindset shifts they have discovered along the journey. In this episode, you’ll learn how patient […]

Episode 59: Medicine’s Virtual Next Step

October 22, 2020 Last Modified: October 22, 2020

How far can virtual reality take medicine? Dr. Peter Buecker, Chief Medical Officer at BehaVR, and Dr. Allyson Brooks, the Executive Medical Director Endowed Chair of Hoag Women’s Health Institute, are here to share their goal of making VR the standard for maternal education, emotional health, and support. In this episode, you’ll learn how VR is being used to […]

Episode 58: Mending Senior Care

October 12, 2020 Last Modified: October 12, 2020

Most people seem to agree that healthcare for seniors needs to be improved. Dr. Jay LaBine, chief medical officer at NaviHealth, is ready to answer the tough question, “How?” In this episode, you’ll learn about where higher quality of senior care needs to come from, how to demand more transparency for rehabilitative care, and the […]

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